Whether you’re starting from scratch or scaling existing campaigns, I’ll help you build ads focused on real growth, leads and sales.
Referrals are unpredictable
Social media is taking too much time
Your ads aren’t bringing real enquiries
Let’s fix that with a proper paid ads strategy.
Hi, I’m Shazia – a South West London-based freelance paid media specialist with 7+ years of experience managing campaigns for brands including Nike, Canada Goose and Tommee Tippee.
I now help businesses across the UK and internationally grow through Google Ads and paid social campaigns focused on real enquiries, bookings and sales.
From local service providers to growing brands, I help businesses across the UK and internationally scale through Google Ads and paid social.
Freelance paid ads support focused on growth, leads and sales.
Strategic direction to help you scale profitably.
I work with businesses to build clear paid media strategies focused on growth, efficiency and return on ad spend. This includes account audits, channel planning, budget allocation, funnel strategy and platform recommendations tailored to your goals.
This service is ideal if you need senior level guidance before launching, scaling or restructuring your paid media activity.
Capture high intent traffic at the moment users are ready to convert.
I plan, launch and optimise paid search and PPC campaigns across Google Ads and Microsoft Advertising (Bing). This includes Search, Performance Max and Shopping campaigns, supported by keyword strategy, account structure, conversion tracking and bid optimisation to maximise return on ad spend.
Paid search is ideal for businesses looking to generate demand from users actively searching for their products or services.
Creative designed to support performance.
I create conversion focused ad creatives specifically for paid media campaigns. This includes static ads, carousel ads and performance led visuals tailored to each platform and audience.
All content is tested, refined and optimised to support your paid search and paid social activity.
Accurate tracking is the foundation of successful paid media.
I set up and audit GA4, Google Tag Manager and conversion tracking to ensure every campaign is measured correctly. From event tracking to attribution and consent setup, I make sure your data is reliable, actionable and easy to understand.
This allows paid search and paid social campaigns to optimise towards real business outcomes, not vanity metrics.
Reach the right audiences and turn attention into action.
I manage paid social media advertising across platforms including Facebook, Instagram, TikTok, Snapchat, Pinterest and LinkedIn. Campaigns are built around audience targeting, creative testing and performance driven optimisation to generate leads, bookings and sales.
Paid social works best when aligned with paid search and supported by strong tracking and creative.
Improve the chances of turning clicks into real enquiries and sales.
I help optimise landing pages so your paid ads don’t just drive traffic - they drive action. From layout and messaging to CTA placement and mobile experience, every element is reviewed with conversion performance in mind.
Landing page optimisation works best when it supports your ad strategy, audience intent and business goals.
Work directly with a freelance paid media specialist focused on strategy, performance and real business growth
Experience managing campaigns for global brands including Nike, Canada Goose and Tommee Tippee - combined with a more personal, hands-on approach.
Transparent reporting focused on what actually matters: leads, bookings, sales and return on ad spend.
No long-term lock-ins or agency layers. You stay because the ads are working - not because you’re tied into a contract.
Real growth driven through Meta, Google and performance-focused paid ads.
What clients and colleagues say about working with me
Whether you’re starting from scratch or scaling existing campaigns, I’ll help you build ads focused on real growth, leads and sales.
Based in Chessington, Surrey • Working with businesses across the UK