Last Updated: May 2026
At Shazoni Digital, we are committed to protecting your privacy and ensuring your personal data is handled securely and responsibly. This Privacy Policy outlines how we collect, use, store, and protect your information when you visit our website, in compliance with the UK General Data Protection Regulation (UK-GDPR) and the Data Protection Act 2018.
We may collect and process the following personal data:
Contact Information: Your name, email address, phone number (if provided), and any information you submit voluntarily via our contact forms, lead forms, or booking tools.
Device and Usage Data: IP addresses, browser types, operating systems, referring URLs, pages visited, and the dates/times of website access.
We use your information to:
Respond to your enquiries and provide information about our services.
Contact you regarding your requests and schedule consultations.
Marketing and Optimization: We use third-party tracking tools, including Google Ads conversion tracking and tracking pixels from other advertising platforms, to measure the performance of our advertising, understand user interactions on our website, and optimize our digital marketing campaigns.
Improve our website experience, services, and overall marketing performance.
We partner with third-party digital networks—including Google, Meta (Facebook/Instagram), LinkedIn, TikTok, and other social media and programmatic advertising platforms—to display targeted advertisements across the internet and measure campaign performance.
How Cookies and Tracking Pixels Are Used: These advertising networks place cookies, web beacons, tracking pixels, and similar technologies directly in your browser. They collect, receive, and process behavioral data from our website to track user interactions, measure conversions, build marketing audiences, and serve personalized ads tailored to your past visits to our website.
Consent Frameworks & Anonymization: Our website integrates natively with global ad platform privacy protocols (including Google Consent Mode v2). If you choose to decline tracking cookies via our consent banner, these advertising networks are automatically held in a restricted, cookieless, privacy-safe state. They will measure aggregate, anonymous campaign success metrics without identifying you individually or tracking your personal profile, ensuring strict compliance with UK privacy regulations.
Opting Out Globally: You can easily change your mind or adjust your tracking permissions at any time using our website’s cookie consent banner. To opt out of behavioral advertising across the internet globally from all major networks at once, you can visit the Network Advertising Initiative (NAI) portal at [suspicious link removed] or the Digital Advertising Alliance tool at www.youronlinechoices.com.
Your data is stored securely and only retained for as long as necessary to fulfil the business purposes it was collected for.
We do not sell, trade, or rent your personal information to others. Your data may only be shared with trusted third-party service providers (such as communication platforms, scheduling tools like Calendly, and analytics providers) strictly where necessary to operate our business and deliver services to you.
Under UK data protection law, you hold specific rights regarding your personal information, including:
The right to access the personal data we hold about you.
The right to request the correction of inaccurate or incomplete data.
The right to request the deletion of your personal data (“the right to be forgotten”).
The right to object to or restrict the processing of your data, including the right to withdraw your consent to marketing cookies at any time.
To exercise any of these rights, please contact us using the details provided below.
If you have any questions about this Privacy Policy, how your data is handled, or wish to submit a data request, please contact:
Company: Vivavantage Ltd (trading as Shazoni Digital)
Email: contact@shazonidigital.co.uk
We may update this Privacy Policy from time to time to reflect changes in our legal obligations or marketing practices. Any updates will be posted transparently on this page with an updated revision date.